The 1990s were a golden age of all things bright, tacky, and consumption-related, so it makes sense that the '90s were a peak for infomercials. And there were some pretty funny ones — in fact, I dare ...

Infomercials are long TV commercials, usually lasting about half an hour. They are often hosted by celebrities and are designed to look like celebrity talk shows or light and entertaining news shows.

Somewhere between the dripping chicken juices of the Spanek Vertical Roaster and the lounge-act guitar playing of Esteban, Nancy Marcum became an infomercial pioneer. When the federal government ...

The Screen Actors Guild's 2003 Commercials Contract, which has been extended to 2008, covers infomercials shot on film, although the guild also has a separate five-page agreement that deals with them ...

A program-length TV commercial (also done sometimes on radio) that's very similar in appearance to a news program, talk show or other non-advertising format that provides consumers with in-depth ...

This article describes three different formats: infomercials, advertorials, and native advertising. The three types have similarities among them and some might even question whether advertorials are ...