Applause Entertainment has struck a partnership with Indian microdrama platform Story TV to co-produce and distribute a slate ...
Zee Entertainment Enterprises is betting big on micro-dramas as the next frontier in Indian digital entertainment, revealing a strategic equity partnership with startup Bullet to launch a micro-drama ...
Monday - Friday, 11:00 - 12:00 SIN/HK | 0500 - 06:00 CET Micro-drama is the fastest growing space in India's digital entertainment industry with the market expected to touch 1 billion dollars by 2030.
A Meta report shows 89% of India’s micro-drama audience discovered the format via social media, spending 3–5 hours weekly, mostly watching solo. But weak monetization persists, with just 28% ever ...