I sat down to record this five-part crash course for anyone struggling to make Facebook ads actually work. Whether you're ...

Video ads have become a game changer in pay-per-click advertising. At my agency, we've worked with clients who weren't sure about video ads, considering them expensive or complex. But the ...

Creating and scaling successful Facebook ads requires a structured approach. This fantastic guide by Alisha Conlin-Hurd outlines a proven four-step process developed from extensive experience with ...

I talked with a professor of advertising to make sense of what this means for all of us who use those social media platforms. Macy is a writer on the AI Team. She covers how AI is changing daily life ...

Earlier today, the Wall Street Journal published a rumor suggesting that Facebook would announce its new video ads this week. Now, Facebook has made the launch ...