Sideload apps: Follow developer instructions to add to your phone. Not common. Risky: Jailbreak an iOS device and load apps to it. This article explains how to get apps that are not in the App Store ...

If you've been watching the news cycle around app bans and the policies around what is and isn't allowed in the app stores run by Apple and Google, you might have also seen references to "sideloading" ...

Android is, for the most part, an open platform. You can use the Google Play Store to install apps and games, or you can go off the reservation and install APKs on ...

Opinions expressed by Entrepreneur contributors are their own. App store optimization, or ASO, is so important in getting your app discovered, but it is also the most ignored marketing tactic. ASO can ...

With around 1.2 million apps currently available in the App Store, actually finding what you’re looking for is a lot harder than it should be. Sure, it’s pretty easy to find those brand name apps, ...

Apple’s App Store is a holy grail for businesses, offering access to an audience of about half a billion people per week, according to the technology giant. But that doesn’t mean landing an app in the ...