Fili, who opened her studio in 1989 after working as the art director of Pantheon Books for more than 10 years, has an unmistakable style informed by classic Italian 20th-century graphic design. Her ...

Logos are notoriously difficult (and costly) to design, yet they’re mission critical for any business. Instead of using graphics, try a typographic approach instead. Typographic logos, like the ones ...

Louise Fili, an American graphic designer recognized for her elegant use of typography and timeless quality in her design, is the 2021 recipient of the Frederic W. Goudy Award for Excellence in ...

Jeb! is fine, as far as logos go. It's uninspired, sure, but it gets the job done. But as a piece of typography, it's crap. Actually, it's worse than that. “It’s a piece of shit, and you can quote me ...

As we enter 2025, clarity and accessibility will define design trends, with bold typography and visually striking elements taking centre stage. But what truly makes graphic design the silent ...

Many brands are ditching their well trodden logos in favour of a more abstract approach. Here we unpack this trend and examine whether legibility should be a concern As in any field, trends in graphic ...

The legacy of the Bauhaus school’s graphic design has been vast, informing the likes of Kamekura Yusaku’s iconic Tokyo 1964 Olympics identity, with its condensed sans serif font; Malcolm Garrett’s ...

If you’re the federal government agency that has inspired films such as “The Bourne Identity” and “Mission: Impossible,” you don’t want a website that looks as if it wears khakis and a navy sport coat ...