Ad Manager is designed to help advertisers sell and display ads, and if any ad inventory goes unsold, Google is happy to fill it with its own through AdSense. Stephen Shankland worked at CNET from ...

Business News Daily provides resources, advice and product reviews to drive business growth. Our mission is to equip business owners with the knowledge and confidence to make informed decisions. As ...

In the coming months, Google Analytics 4 audience builder will be integrated into Google Ads, making it easier to create and apply audiences from Google Analytics 4 to Google Ads campaigns. To enable ...

Google Ads scripts offer a smarter way to manage your campaigns. Google Ads scripts introduce automation and real-time optimization, freeing you from repetitive tasks so you can focus on strategy and ...

If the digital ad ecosystem is going to mature to a new stage of privacy consciousness, advertisers must be better stewards of their first-party data. One aspect of that evolution is the idea of ...

Google AdSense streamlines site management with real-time verification, a new meta tag method, and improved ads.txt monitoring. Google AdSense now verifies site ownership in real-time. A new "meta tag ...

Find out if Google's newest requirement in the EEA and UK affect your existing Consent Management Platform and ad serving eligibility. Google is enforcing new Consent Management Platform (CMP) ...

Google’s advertising chief Prabhakar Raghavan is reorganizing Google’s ads business – and adding new heads of measurement and privacy, according to multiple AdExchanger sources. As part of the reorg, ...

Miami, Florida--(Newsfile Corp. - August 26, 2025) - Digital Silk, an award-winning agency focused on creating brand strategies, custom websites and digital marketing campaigns, has released an ...