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You want to give that special person in your life either a smartwatch or fitness tracker as a present for the holidays. The problem is you’re not sure which type of device to get. Your decision ...

A rumored Apple "HealthBook" may turn the idea of fitness tracking on its ear.

The fitness tracker company on Monday announced new tracking tools designed to give users greater insights into not just how much sleep they're getting, but also how restful that sleep is.

The Fit is a watch-style fitness tracker, with a round face, and always-on, monochrome touchscreen. It counts steps, tracks sleep, and can continuously monitor heart rate during workouts.

By tracking their fitness goals. According to LikeFolio data, the last three months have seen a 27% uptick in social media mentions about fitness tracking (see figure 1 below).