Photo Caption: A clip from an Expedia ad that will run on Netflix in Japan. Source: Expedia/YouTube https://www.youtube.com/watch?v=FnLMMhAI5YI&t=1s Booking.com is ...

Expedia Group, the online travel agency giant, is here for the retail media revolution. The company has had an ad business for more than 20 years, because flights or hotels can be promoted based on ...

Expedia's advertising and media business now accounts for nearly one-tenth of its overall revenue, and in the just-completed third quarter it was the prime factor responsible for increasing the ...

Expedia Group announced a slew of new advertiser solutions and generative artificial intelligence (AI) experiences, including a tool that allows consumers to share travel-related Instagram Reels ...

Priceline's and Expedia's respective selling and marketing spend on a global scale shows why Priceline remains on top despite all of Expedia's acquisitions. Priceline does it much more efficiently, ...

Expedia spends 80% of marketing on TV and 20% on digital, with 20% of the digital spend going to programmatic, according to the company's Director of Brand Marketing Vic Walia. Walia told AdNews that ...

Donald Trump was inaugurated Friday, leading to million thinking they had awoken inside an actual episode of "Black Mirror" or "The Twilight Zone." Regardless of your thoughts on his politics, Trump's ...

A California hotel operator has filed suit against against Expedia, alleging that the online travel giant buys search and social media advertising for properties not listed on its sites and then ...

With Expedia.com's U.S. market share dipping, parent company Expedia Inc. shuffled management at Expedia North America and hired a new advertising agency. Paul Brown was appointed president of Expedia ...

Click to share on X (Opens in new window) X Click to share on Facebook (Opens in new window) Facebook The advertisement will be running during the first quarter of the game, and will coincide with ...