It's a symbol of transformation that captures the energy, optimism and ambition of PepsiCo in 2025 and beyond.' ...

PepsiCo owns more than 500 brands, but when asked to name them, only 21% of consumers can think of any aside from Pepsi. This ...

The updates, PepsiCo’s first in nearly 25 years, come as only 21% of surveyed consumers can identity a brand under the ...

PepsiCo said the new logo will first appear in a redesign of PepsiCo.com and its global social channels, including LinkedIn, ...

PepsiCo has unveiled a new corporate logo, which it says captures the energy, optimism and ambition of the company in 2025 ...

PepsiCo said the new identity will be rolled out gradually across global markets, channels, and touchpoints — from product ...

While a restaurant's food and drink are the foundation of its success, its branding is just as critical. At the heart of that brand is the logo — a customer's first introduction to the identity, and a ...

When Cracker Barrel unveiled its new logo last week as part of an ongoing brand refresh, it wouldn't have expected the marketing move to spark a public furor and cause the restaurant chain's value to ...