Add Yahoo as a preferred source to see more of our stories on Google. Makeup has always been gender-neutral, but it’s never exactly been pitched as something for men. It’s not uncommon for guys to ...

STRYX is a new men’s corrective cosmetics company on a mission to help guys look their best using corrective cosmetic and skincare products. When I first conceived the idea of reporting on make-up for ...

A recent study surveyed 4,400 men in the USA on whether or not they had ever worn makeup or concealer. Twenty percent of men polled admitted they had. Thirty-three percent of men ages 18-29 said they ...

It would be too easy to hold Gen Z’s gender-fluid zeitgeist responsible for the advent of men’s makeup. Alas, it is not their untouchable Western woke-ness that birthed a personal care market ...

Blake Smith is a modern man, and in this manicure-pedicure, metrosexual era he feels comfortable using eye gel to reduce puffiness and dark circles, and a face scrub to exfoliate dead skin cells, as ...

Add Yahoo as a preferred source to see more of our stories on Google. Men are increasingly looking for quick fixes for their faces with low recovery time. Antonio Terron/folio-id.com For anyone who’s ...

LOS ANGELES - Like most guys, Eric Lugo wants to look handsome. But he doesn't want to be caught applying makeup. So the 26-year-old uses skin-care products with names like Kiehl's Facial Fuel and Lab ...

LOS ANGELES--(BUSINESS WIRE)--For many years, the cosmetic and skincare market has favored women more than men. Hundreds of brands and thousands of products are designed to help women achieve and ...

Every Wednesday and Friday, TechNode’s Briefing newsletter delivers a roundup of the most important news in China tech, straight to your inbox. Sign up It’s Valentine’s Day, and never think chocolate ...