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LONDON--(BUSINESS WIRE)--Infiniti Research, a global market and strategic intelligence solutions provider, has announced the completion of their new competitor analysis framework on the logistics ...
Competitive analysis is the process of analysing the strategy employed by competitors to stay ahead of them. It includes researching the competitors’ sales, products, SWOT (strengths, weaknesses, ...
Wealth and asset managers need to thrive in an increasingly saturated market. Many firms fall into the trap of using generic descriptors like "long-term," "well-rounded," which only add to the ...
Accounting firms are facing unprecedented challenges. With the rise of automation, changing client expectations and staffing challenges, traditional differentiation strategies such as competitive ...
Dr. Bin Tang, Founder & CEO of Noah Digital, is an internationally recognized AI & digital marketing leader & author of “Local to Global.” Successful commerce revolves around competitiveness, so if ...
You take on a new client: an ice cream brand that isn’t quite on the level of Ben & Jerry’s, but it’s on the rise and has serious potential to disrupt the industry. But, before you can start thinking ...
In a previous article, I discussed analyzing your own company as an essential part of crafting a marketing strategy. Equally if not more important is the analysis of your competition. Competitors can ...
Almost everyone uses a mobile app at some point in the day. You may use one to call a taxi or order food, you may use one for directions to a new place, or you may just use one to vanquish aliens from ...
The revision of U.S. tariffs in 2025 has introduced complexities in the sodium chloride supply chain, influencing import prices and end-user costs. Companies have responded by expanding capacities and ...
Start a file on each of your competitors including advertising, promotional materials, and pricing strategies. Review these files periodically, determining how often they advertise, sponsor promotions ...