And how it fits into your makeup routine. Getty Images If you’re like us, your TikTok algorithm has been feeding you #ColorTheory for months. As a result, some people have taken to wearing ...

With the Well+Good SHOP, our editors put their years of know-how to work in order to pick products (from skin care to self care and beyond) they’re betting you’ll love. While our editors independently ...

The makeup industry has expanded in recent years, especially as makeup artists and influencers continue to earn many followers on social media. Cosmetics companies have come up with increasingly ...

Which blush brush is best? The makeup industry has expanded in recent years, especially as makeup artists and influencers continue to earn large followings on social media. Cosmetics companies have ...

Which color corrector for dark circles is best? Whether from a lack of sleep, stress or genetics, dark under-eye circles are often challenging to cover up with makeup. If eye creams and concealers ...

These color correctors have a lightweight, long-lasting formula that really delivers. Not sure what you need? Here's your guide: A shopper admitted, "I didn't realize I needed this! Elf is really ...

Whether you opt for full-on blue eye shadow or stick to a swipe of navy mascara, it's an easy way to switch up your everyday ...

If you’re skipping color corrector in your makeup routine, you might be doing your overall look a huge disservice. While many Black women have hyperpigmentation and often scar from acne, foundation ...

Have you ever gone in to conceal your dark circles, acne scars, or hyperpigmentation and noticed after the fact you could still see the dark marks? You can pack it on and bake as much as you want, but ...

In fact, the Baked Balance-n-Brighten foundation is an award-winning choice for sensitive skin types—it was the first ever ...