Sean Shea is a philanthropist, TEDx speaker and founder and CEO of ViB, a company that generates quality leads for B2B companies globally. Email marketing isn’t dead at all, but now more than ever, ...

AI Is Loud. Email Is Louder.” webinar takes place February 12, 2026 helping B2B marketers strengthen deliverability, ...

Email marketing is a great way to keep in contact with B2B clients. Usually we think of email marketing as a way of selling products to end consumers, however for B2B clients email can be used as a ...

Turbo charge your email strategies and campaigns Today's marketers are inundated with recommendations on how to use social media, content and inbound marketing to increase the number of leads ...

Don't miss a MarketingProfs podcast, subscribe to our free newsletter! In the episode, host George B. Thomas chats with B2B Forum speaker Michael Barber, and parts of their conversation could surprise ...

Is B2B lead generation feeling like a one-sided conversation? You’re not the only one who’s noticed. Despite access to more channels than ever to connect with leads, a survey by Exclaimer (an email ...

Ever feel like some brands know what their subscribers need and when to deliver it? It's not that they can read minds—they've harnessed the potential of AI in email marketing. Artificial intelligence ...

Building efficiency in a B2B sales funnel is no small task. Between tracking the buyer’s journey, engaging multiple ...

As a juror at The Drum Awards Festival, Chris Blades brings an enterprise B2B perspective shaped by his role at Verizon. As ...

When it comes to growing your business, email marketing is arguably the most effective tool in a B2B marketer's belt. If you can reach the right audience, an effective B2B marketing email will help ...

Business-to-business marketing, commonly abbreviated as B2B marketing, refers to the practices and strategies a company uses to promote its products or services to other businesses rather than to ...

Most B2B marketing leaders see AI as a productivity booster, but only a small fraction trust it with strategic decisions like ...