Apple Doubles Down On Vision Pro With Metallica Concert Experience: But Can Rock Legends Save A $3,499 Headset That's Already Being Scaled Back?
Why It's Important: This comes as Apple appears to be reevaluating its extended reality (XR) strategy. Last year, it was reported that the tech giant has scaled back Vision Pro production due to lower-than-expected demand. CEO Tim Cook has also admitted the headset isn't a mass-market product at its current price.
Apple Vision Pro demos expanding to new Lowe’s stores
Lowe’s first debuted its Lowe’s Style Studio for Apple Vision Pro last June at Central Charlotte, North Carolina locations. Starting Saturday, March 15, and running for a “limited time,” the experience will be available in five stores across Austin, Texas:
Apple’s ambitions in the immersive world of augmented and virtual reality (AR and VR) are off to a rough start. The $3,500 Vision Pro failed to kick off a market storm. Then came reports of ...
Then, the guest user would put on Vision Pro and go through the hand and eye tracking calibration. With visionOS 2 last fall, Apple updated the feature to let a guest user save their hand and ...
there was huge anticipation for Apple's eye-wateringly expensive device. Fast forward just over a year and the Vision Pro barely makes the headlines, with the headset failing to generate ...
UPDATE 2/22: Apple has confirmed that Apple Intelligence is coming to the Vision Pro in April. Apple Intelligence will be available on the pricey headset in beta with visionOS 2.4. It will ...
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