XR, Apple and Vision

Why It's Important: This comes as Apple appears to be reevaluating its extended reality (XR) strategy. Last year, it was ...
At SXSW in Austin, Ulrich spoke with podcast host Zane Lowe about the movie made for a VR headset known for its comically ...
If The Weeknd wasn’t enough to convince you to pick up Apple’s $3,499 headset (or at least stop by an Apple Store to try one ...
Apple plans to release a new Apple Immersive Video featuring Metallica, with Apple retail stores offering a preview ...