Apple's focus on the latest release of its Watch and related apps highlights fitness, health, and well being, proving that services and subscriptions can offset any revenue declines or slowdowns ...

After three months using Apple Fitness Plus, I've learned a lot about the devices you need, the workouts, the trainers, and if it's worth a subscription or not.

Apple today shared an Apple Fitness+ ad highlighting the new iOS 16.1 feature that allows iPhone users to access and use the subscription service without an Apple Watch. Since launch, Apple ...

Apple's newest ad highlights the promised new Apple Fitness+ feature that means for the first time, the service can be used whether or not a user has an Apple Watch. Called "Now all you need is ...

Fitness Plus sign-up ads on iPhone and Apple Watch can be annoying - how to disable these notifications from hitting your Apple devices.

Why does Apple want to sell more ads? Because money. It’s incredibly profitable for Apple to sell ads when people search the iPhone App Store for fitness apps or read articles in the Apple News app.

The Apple Health app collects a lot of sensitive information, and the tech company says it takes your privacy seriously.

Apple has released a series of new ads for its iPhone 7 and Apple Watch 2, highlighting some of their new features, such as water resistance and low-light photography.