Apple built the iPhone on a simple promise: premium hardware, clean software and a sense that users, not advertisers, were ...

More ads are coming to App Store search results starting in March, Apple shared on an advertising help page. The company ...

Disappointing news for iPhone and iPad owners last week, when it emerged that from the start of March, Apple will run more ads in App Store search queries. You may feel that searching for “into the ...

Apple has experienced yet another advertising fumble, but good luck finding any evidence of it. This week, Apple posted and abruptly deleted a 7-minute ad on YouTube titled "Convince Your Parents to ...

For the third year running, Apple has secured the top of Brand Finance’s Global 500 ranking, with an estimated brand value of ...

Apple has pulled multiple advertisements from TV and social media over the last year. The latest ad was quietly pulled less than two full days after appearing on Apple's website and YouTube channel.

The EU has begun looking into whether Apple Maps and Apple Ads should be designated as "gatekeepers" and subject to greater regulation (via Reuters). The App Store, iOS, and Safari were classified as ...

Apple has maintained its top spot as the world's most valuable brand, with consulting firm Brand Finance estimating the ...

Apple Maps is set to include ads in an upcoming update. Apple is reportedly preparing to introduce advertising within its Maps application, marking a significant shift in how the company aims to ...

In an email to developers this week, Apple indicated that it will begin showing additional ads in App Store search results ...