Apple has started directly selling ads shown in the Apple News app, according to Axios. The report said that Apple News publishers will receive a ...

Apple is planning on harnessing the power of artificial intelligence to buy and place ads in its App Store, similar to how Google's Performance Max and Meta's Advantage+ platforms work.

Apple's privacy campaign has driven its climbing ad revenue at the expense of competitors, especially Facebook parent company Meta.

Apple has shared two new videos of true stories where the Apple Watch has saved a wearer's life via heart monitoring and crash detection.

Apple vs. Google over iPhone users' web browser Over the past couple of weeks, new Apple ads have been popping up on billboards to showcase Safari, Apple's privacy-focused web browser.

Apple today shared a new ad for the second-generation AirPods Pro on its YouTube channel. The one-minute video is focused on the second-generation AirPods Pro offering up to twice as much Active ...

According to research firm Omdia, Apple’s ad business is on track to make some $7 billion in revenue this year, up from $6 billion in 2023 and $4 billion in 2022.

Back in 2022, Gurman reported that same, stating that Apple might integrate ads into Apple Maps. However, the company did not move forward with the plan at that time.