But signing a term sheet to fully divest the 10 remaining gaming studios in its portfolio makes it crystal clear that AppLovin is on its way to becoming what CEO Adam Foroughi called “a pure ...

At the core of their arguments was that AppLovin's Axon 2.0 digital ad platform, which serves advertisements in free-to-play mobile games, is using dubious tactics to artificially inflate its ad ...

AppLovin APP-12.22%decrease; red down pointing triangle reported a surge in fourth-quarter revenue boosted by its advertising business. Shares soared after the company released results ...

AppLovin (NASDAQ ... enhancing its AI models and personalizing ad experiences. It also expects to launch a self-serve dashboard powered by AI, similar to what The Trade Desk offers.

For AppLovin, it's particularly important to look at the firm’s advertising revenue ... In 2025, it wants to launch a self-service dashboard powered by AI to manage customer onboarding and ...

AppLovin intends to sell all of its apps business in the first quarter of 2025 for an estimated $900 million. Following significant growth in its ads business throughout 2024, AppLovin CEO and ...

Gaming and mobile app advertising company AppLovin (NASDAQ:APP) is ripping out of the gate this morning, jumping 32% higher at the open after beating Wall Street’s fourth-quarter earnings ...

Adam Foroughi, CEO, co-founder and chairman of AppLovin, announced this week the company would divest its gaming studio apps business for $900 million, comprising $500 million in cash and a ...