If it looks like a duck and quacks like a duck, then maybe it should shut up for a while. Aflac, the insurance company that rose to pop-cultural heights on the wings of a waterfowl, is launching a $50 ...
Aflac CMO Garth Knutson was driving around Seattle late last year when he had an epiphany about his company’s most enduring pitchman. The Aflac duck is a celebrity, he thought, and we pay celebrities ...
CNN — Insurance is boring. You have it because you need it, not because you want it. So it's amazing to think that insurance ads are among the most amusing on TV. And the Aflac duck, who's been ...
Supplemental insurance isn’t sexy. But with the right media strategy, even insurance brands can engage new (and younger) audiences. Aflac, for one, dove deep into social media last summer with its ...
Insurer Aflac is debuting the second phase of its “Aflac Isn’t” campaign featuring Alabama head football coach Nick Saban. The campaign highlights the company's range of services. Launching on ESPN ...
NEW YORK (Reuters) - Disability insurer Aflac Inc fired comedian Gilbert Gottfried as the voice of its iconic duck on Monday after a series of Twitter jokes about the earthquake in Japan, the ...
The AFLAC duck is going to Japan this month with a softer quack. In commercials designed for the Japanese market, AFLAC has ditched comedian Gilbert Gottfried's abrasive quacking of the Columbus, ...
He said the best characters were the ones they treated like a Saturday Night Live cast member. Flo was a character he inherited a year after her creation, but Charney said Progressive kept her ...
In Personal Board of Directors, top business leaders talk about the people they turn to for advice, and how those people have shaped their perspective and helped them succeed. Previous installments ...
Insurance is boring. You have it because you need it, not because you want it. So it’s amazing to think that insurance ads are among the most amusing on TV. And the Aflac duck, who’s been quacking the ...